An important part of any strategy is measurement — so you know what’s working and what’s not and where to improve. Using Twitter to have conversations and provide useful information to your intended audience can be a valuable part of your online strategy. But how do you know what your audience likes or dislikes? Taking a look at your Twitter stats using HootSuite can give you some good insight to improve your tweets.
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18 Things Online Measurement Can Tell You
Measuring, monitoring and tracking your website and social media presences can give you quite a bit of good information. Some information and data requires the use of special tools or techniques, but here are some of what online measurement can tell you:
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9 Reasons Why You Need to Have a Business Blog
It really isn’t a question anymore. You need to provide updated content online — whether that’s a blog or other content. In case you’re still not sure you need a blog for your business, here are nine reasons why I think you do.
But don’t take my word for it. What do you think?
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