Sazbean

Kakul Srivatava from Flickr spoke about how tagging is evolving. Tagging started as a way to find things or to play with friends and family. Then additional meaningfulness was found from community tagging – things the author would not have thought to mention. Inferred tags used in clustering, hot tags, places, etc. can show you what is important at a point in time.

What’s next?

• More Metadata – using subtags (people, regions, etc), machine tags, “suggest” tags, “correct” tags, “play” tags to merge data sets and get new connections and meanging.
• More Network Magic – is this interesting? is this related? is this a story? is this news? To find more information and new relevancy.
• Greatest Challenge – all this data requires more and more screen space so how do you make it available and useful?

Using tagging on your business website can help your readers find more relevant content on your site, which increases their length of stay (and the opportunity to brand and/or sell to them).

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