Social media takes time… and patience… and commitment. Following through on those requirements is difficult for many businesses, large or small. And there are a plethora of applications and websites that allow you to automate just about everything. Automation decreases the amount of time you have to spend on social media, but too much automation has serious drawbacks…
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Social Media
Social Media is Your Permanent Record
Sometimes brands forget what they stand for and post things they may regret later. This can happen to corporate, professional or personal brands. Whatever you post on social media becomes part of the public permanent record, even if you delete the post. So, take a minute to think before you post.
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What is a Twitter Hashtag?
If you’re on Twitter you may have seen people put a # in front of a word in their post. That’s what’s called a hashtag, and it makes it easy for other people who are interested in a topic to follow all the posts about it. Hashtags are similar to tagging a photo in Flickr… they help other people understand what the tweet is about, as well as applications that try to help make sense of the overall Twitter stream. How can you use Twitter hashtags for your business?
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