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Sarah Worsham / Sep 10, 2010

Measuring Social Media Marketing Success

I’ll be speaking at Social Media Michigan’s September meeting with the topic:

Measuring Social Media Marketing Success

The ability to measure the effectiveness of marketing starategies and calculating ROI is a key to a successful marketing campaigns. Weather it’s traditional marketing or social media
marketing; as a marketer your responsiblity is to not only create comprehensive social media
marketing startegy but also, create key matrix for measuring success in social media.

Register Now!

Thursday, Sept 16th
6-9pm (EDT)

Eastern Michigan Unviersity
38777 Six Mile Rd, Suite 410
Livonia, MI 48152 (view map)

Register Now!

Learn How To…

  • Achieve Business Goals by Effective Social Media Strategy
  • Measure Attention, Influence, Sentiment & Conversions
  • What Tools to use for measuring various social media marketing efforts
  • Tell what’s working and what’s not with your social media strategy
  • Connect the dots between your social media use and increasing sales & leads
  • Discover what your customers really want

Spaces are limited. Register Now!

Filed Under: Marketing, News & Notes, Social Networks, Strategy

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About Sazbean


Sarah Worsham (Sazbean) is a Webgrrl = Solution Architect + Product Management (Computer Engineer * Geek * Digital Strategist)^MBA. All views are her own.

Business + Technical Product Management

My sweet spot is at the intersection between technology and business. I love to manage and develop products, market them, and deep dive into technical issues when needed. Leveraging strategic and creative thinking to problem solving is when I thrive. I have developed and marketed products for a variety of industries and companies, including manufacturing, eCommerce, retail, software, publishing, media, law, accounting, medical, construction, & marketing.

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