Adding images to your posts makes your blog visually appealing, but it also is important for the social sharing of your content on networks like Facebook. Posts with images are much more likely to stand out in the news feed where people are likely to read your content. This doesn’t mean you should stop writing updates without images — those can be more personal and engaging than posts from your blog. Having images on your blog will increase the chances that people will read your content on your blog and on the various social networks where it gets shared.
Posts without Images
On Facebook, blog articles without images look like this when they get shared:
Posts with Images
A blog article with images looks like this when it gets shared on Facebook:
In the feed
Now look at a feed of articles, with and without images, which ones catch your eye?
The simple act like adding images into your blog posts can really make a difference! A pretty easy way to increase the chances that your content will be read and shared.
(image by Duncan Harris)